Social Media Marketing

There is a real art behind social marketing. Sure - anyone can post nice photos on Facebook. But with no strategy, what are you really hoping to achieve?
Understanding who you are marketing to, what value you are going to articulate and how you are going to distribute it will determine the success of your campaigns. We’ll take the time to get to know your business. Your past marketing successes and failures and what caused them, how your current client base is made up and who we can identify as new opportunity.
From here we’ll provide a content calendar, video and photo production and a paid promotion strategy tailored to your business.

Branding and Storytelling

To build a long-term successful business, you don’t close a sale… you open a relationship. Finding the true ‘why’ for your business, focusing on your values and what you stand for - we can develop a data driven narrative that connects real people to your brand through the art of Storytelling.

Content and Campaign Planning

Planning your content and campaigns provides the framework to evaluate your success. While proper planning is often overlooked, we believe this is a key step in any campaign. Without it, how do you know what story you are telling and who you’re telling it to? A clear plan enables you to know exactly where your content needs to go and provides objectives and key results to follow the successes of each campaign.

Analytics

Analysing how your content is performing within its campaign helps you to build an evolving understanding of your target audience(s). This allows us to make data-driven improvements to refine your strategy and approach, ultimately improving your ROI.